IS&T-Website Design – Some Insight

Yes, believe it or not, the design of your website should not be focused on what you want or what you want to see on your website, but it is about what your customers want from your website and its design. IS&T-Website Design offers excellent info on this. You can get website designers to make a beautiful looking website, but you can’t get clients to visit and re-visit your website only because you’ve got a fantastic looking website or you can’t turn guests into consumers just because you’ve got a wonderful website design. Nor do you need a website that offers plenty of features while your consumers don’t need that option. When you offer roses, the features that your consumers want from your website will be different to the software that is available on the website of a tyre maker. So you need to develop a website design and functionality in simple terms that your customers expect from your type of business.

To what would I aim?

I will suggest that you do some fieldwork even before you go to a website designer for some company.

Understanding: This should be helpful

I Who your target is: This is perhaps the most critical move before you go to see the website designer to create the company’s website. You have to find out who the target is. Attempt to guess who the users who will come visit my website daily are?

  1. ii) What would my audience expect: the next step, after you define your market, is to consider what your audience expects from the design of your website? Understanding this will not only help you understand the path you should take with your design, but will also help your website designer explain your requirement.

iii) What will bring back my audience: The ability to bring back the visitors is an important aspect of good design and a successful website. In terms of marketing it is like retention of customers. For any company it is vital to maintain consumer satisfaction, the opportunity to get the clients back is crucial, likewise with any effective website. Brand satisfaction contributes to more travel. Look at some of the popular websites:, YouTube and MySpace. The success of these websites is an example of the power of retention and referrals for customers. When you examine these sites’ website architecture, it’s pretty easy, because it gives the users what they need: goods and services that appeal to their audience.

When you work about the points listed above, you can find that you already have a lot of knowledge (especially if you are an existing business). In many ways the website is an extension to your physical activity. In terms of business awareness, the above described facts will be made accessible to you. Speak to the sales staff, glance at the selling history and consumer reports, seek to get details from the vendors. This may involve evaluating the rivals for a new company.